Wang Zhen
Suo Ni is undertaking to its business " add subtration " . Suo Ni's new president made the same score Jing Yifu and its group to announced to reform scheme yesterday, 2012 money year draft denounce endowment 75 billion yen recombines medium or small the business such as liquid crystal, chemical product and electric car batteries, strengthen a number video, game, mobile business, business of this 3 big core 2014 money year contribution of Xiang Suoni electron the income of 70% is mixed the business profit of 85% .
Suonixi looks at 2014 money year the sale of 6 trillion yen mixes implementation electron business the business profit of 5% , the sale of 8.5 tri free memory card digital cameras llion yen, business profit of more than 5% mixes whole of Suo Ni group the net assets yield of 10% . And the analyst thinks, suo Ni should realize make up the deficits and get surpluses inside 3 years, the key depends on enhancing innovation ability to reach establish new commercial pattern.
In exiting, small liquid crystal is mix the most popular scooby costume ed chemical business
Suo Ni flows to deficit, small gain, negative ready money, the business tha the most popular canon ef 15mm t finite, blame runs devoid synergism, foreground independently is carried out " subtration " .
Small liquid crystal and chemical business are belonged to in make over. Last year in November, orgnaization of Japanese industry innovation, Suo Ni, day stands, Toshiba is integrated already medium or small indication business signs cooperative intent book; This year on March 22, bank of Japanese policy investment and all alone Buddhist nun sell product business signs chemistry to forgive memorandum without sanction. Suo Ni still will be in electric car batteries and Chu Nengmo piece business domain discusses the way that builds industrial alliance.
All alone the Buddhist nun predicts, 2012 money year whole Suoniji's round employee amount will reduce about 10000 people. This includes to pass the employee that in selling the professional work that produces with alliance is made over, involves among them, and the employee that business structure optimizes a process to be involved. Suo Ni predicts to produce per year the heavy composition that gives birth to 75 billion yen in 2012 money this.
Color television business also needs to optimize, the target is in 2013 money year implementation is twisted deficient. Suo Ni already sold the share of factory of as joint-stock as SamSung liquid crystal face plate, 2012 money year TV model will compare 2011 money year decrease about 40% , make the fixed business cost of TV business is reduced 60% , operation cost is reduced 30% . At the same time OLED of research and development and the new-style monitor such as straight LED leaving type, use content advantage to heighten the poor alienation of color television product.
Aggrandizement number video, game and mobile business
Suo Ni will center resource logarithm to pile up video, game and mobile business to do " addition " , in order to promote electronic business reviv t mobile prepaid cards e and grow.
The number is video with video sensor business 2014 money year will amount to sale of 1.5 trillion yen and the business of 10% above profit.
12 volt adaptorIn game business domain, suo Ni plans to be in 2014 money year the sale of 1 trillion yen mixes implementation game business the business profit of 8% .
Mobile business side, suo Ni plans 2014 money year promote business profit the sale that achieves 1.8 trillion yen significantly.
And the fourfold resolution with medical treatment and high-definition 4K(1080P) technology, it is Suo Ni in long-term " breed " key. Suo Ni had rolled out medical treatment to be mixed with printer, monitor, videocorder other and medical product, strive this one business is in 2014 money year the scale that reachs 50 billion yen. Suo Ni still plans to enter life science field, already bought the ICyt company that produces cellular analyzer, and manufacturing medical treatment and the Microni the most popular brooch pins cs company of diagnostic equipment, will con free memory laptop toshiba tinue to pay close attention to other buy an opportunity.
Look from district, suo Ni returns the electronic business that waits for aggrandizement India, Mexico ris the best selling brooch pins ing market, those who make by 2011 money year promotion of 1.8 trillion yen comes 2014 money year 2.6 trillion yen, to most popular selling t mobile prepaid cards ok its electron business 2014 6 component forehead.
Encounter innovation difficult problem
Handkerchief straps Luo Qingqi of advisory company senior director to " daily of the first finance and economics (small gain) " express, suo Ni should be in 2014 money year implementation is twisted still be full of a challenge fortunately. Mobile phone domain, the apple has an advantage; TV domain, samSung is strong opponent; Computer domain, HP (small gain) , Dai Er, associate very strong; Digital camera domain, come up against beautiful can, Ni Kang's competition. "Suo Ni needs industry of real fist product, pillar. "Suo Ni needs industry of real fist product, pillar..
"Soft scleroma closes " , " much screen is interactive " it is smooth Jing Yifu " administration program " one of keys, marry Suo Ni in the advantage resource of respect of music, movie and TV namely receive the business such as color television, form product diversity to change, the content between computer of implementation mobile phone, flat, notebook computer is interactive at the same time. Dan Luoqing is opened think, the apple already was in " soft hard union " the go ahead of the rest on commercial pattern one pace, suo Ni should be surmounted must have new innovation.
And the medical treatment business that Suo Ni is dedicated to extending, xi Menzi (small gain) , the other electron tycoon such as SamSung also is sending force.
For this, luo Qingqi puts forward to suggested at 4 o'clock to Suo Ni: Build the global industry position that answers wave motion of yen exchange rate; In order to open state of mind, aggrandizement faces innovation ability of the whole world; The rate that establishs network age fast, efficiency the new business pattern with tall, low cost; Education is new business board piece, enlarge the move space that the strategy adjusts.
Buddhist nun of subordinate list all alone 2014 money year outstanding achievement target
Integral sale 8.5 trillion yen
Digital business 1.5 trillion yen
Game business 1 trillion yen
Mobile business 1.8 trillion yen
Data sources: Our newspaper is arranged
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