Mystery of amalgamative backside of HP printer and PC: Or wait for a good price to sell

Liu Yan

Want to tear apart for a time before half an year, after selling PC branch die without known cause, HP (small gain) will become resemble and print business to merge into individual system group, and printer branch is senior Josh of · of assorted of chief dimension Ao Mei will leave his post from the company. Does backside mystery where? This is probable it is a way that decides an arm to seek to live on, the computer of HP and printer branch the best selling scooby costume may bale or sell respectively, and remain business to face more choice.

satin pjs

Have income of 126 billion beautiful the first year of an era or the reign of an emperor and 350 thousand HP of employee, gain of 7 billion U.S. dollor was scored last year while, share price is not worth 50 billion U.S. dollor for a long time however, this is partner people place tolerates hard, this company of 70 years old went th the best selling brooch pins e crossroad of a history eventually.

　　 Prairie desert turns same industry decline

Printer branch comes for years is the cash ox of HP all the time, before buying Kang Bai, take company profit for a time even most probably; And the poor dog business that portion ranks business of global first computer to come for years is HP all the time, itself gain capability is not strong, hate to part with however sell in that way like IBM, just concern to defend a client it seems that. The total sales 2011 is door of this two greater part 65 billion dollar, 51% what hold HP battalion to close.

Why be Taurus this + is poor dog amalgamative? Money of one money season signed up for HP to had told us partial answer this year: Battalion of this season HP receives 30 billion U.S. dollor, drop compared to the same period 7% , net profit 1.468 billion dollar, glide compared to the same period 44% . Amon the best selling memory card digital cameras g them individual system sale drops 15% , "Laojin is arrogant " sale of the business that print glides compared to the same period 7% !

Right, this " foster " the Taurus of the business unit such as HP server, memory, software and service also runs to be not moved again, and this will be a complete inflection point.

satin pjsOutstanding technology is accumulated, the operation network of the market position of forestall sex, exceedingly good brand public praise, globalization... these element are right the product how of an enterprise is important, have both what is more,the rather that? The printer business of HP has such is proud the person's advantage. If IDC reports recently, the share of market of printer whole world of HP still is as high as 41% , it is the 2nd beautiful can double, be the 2nd with the 4th the sum! This is HP for a most popular selling memory laptop toshiba time printer laugh is proud all corners of the country, capital that is defeated hard.

But Taurus still greeted the oldest enemy, prairie desert turns same industr t mobile prepaid cards y decline. Gain ground increasingly along with computer of smartphone, flat, people does not need to print a photograph more and more, the electron of the enterprise changes office to also make the demand that print slow decrease, printer market greeted a kind hard the long-term inflection point of changeover.

2011, sales volume of printer whole market grows 0.7% only, american printer market is atrophic 2011 9% , HP drops 12% . Even if is to be in China markets of such a growing sex, printer sales volume also will drop from 6.5 million 2013 5.89 million -- HP most go back on his word to also begin to enter with the income of bad ne free memory laptop toshiba ws material such as profitable ink box drop passageway, sale of bad news material occupies HP printer and into the 2/3 above that resembles sectional gross earnings.

Yes, this lets a person remember the many all alone Buddhist nun year ago listens, Kodak (small gain) colour coils and before long before system of class of a place of strategic importance. Below this kind of circumstance, old Taurus business printer is making poor dog quickly.

　　 watch caseWho to leave to foster business of star He Youtong?

When Taurus business printer faces inflection point, the date of computer of poor dog business is more critical. In this market, high-end respect suffers the serious aggression of mali most popular selling brooch pins c IMAC, Air and IPAD, low end gets Dai Er, associate, the intense competition of Acer He Huashuo, global market share is in the loss is severe 2011.

Magendatong is in the middle ten days of a month was forecasted in Feburary, associate to be in possibly 2012 the 3rd quarter or the fourth quarter surmounts HP, jump house whole world manufacturer of the biggest PC -- if calculate IPAD, malic shipment volume has exceeded HP actually. Fractionize goes to China, the market share of HP already declined the market the 5th, trifling 5.3% !

Right now computer business, already turned HP into the burden, sell alone unlikelihood is appropriate buy the home, of computer and printer branch amalgamative, must let a person guess bale the unspoken words in a play left to the understanding of the audience or reader that sells.

Where is the business of star business He Youtong of HP? Software ministry families status battalion of one money season receives 946 million dollar, grow 30% compared to the same period; Battalion of season of the first money restrains finan the best selling canon ef 15mm cial service department 950 million dollar, grow 15% compared to the same period... but gross is honest too small. Cloud computation, mobile Internet young child business foreground not bright, HP is pursuer.

At that time, a few Taurus does HP have to foster business of star He Youtong? Company level equipment (include to serve area, intranet and memory 3 large bodies) , the 3 big Taurus that IT service and printer are HP. Season of the first money, battalion of HP service department receives 8.626 billion dollar, grow 1% compared to the same period; Department of company level equipment declines 10% , both case is not as good as printer how many, it is market pursuer. For instance, its service is far be inferior to IBM, company total market prise does the EMC of memory not as technically as, its intranet is to shake hard more the number one position of Cisco...

But, 3 person be destined to want to sell word? After HP recombines, the business that printer and computer give priority to will be OK inspect what become independent quite " product branch " , leaving a department is " solution branch " , former already business client also has final client, but easier independence offers a client, latter basically is to face business client, integrated ability competitive, still do not have industry inflection point at present. At that time, "Sacrifice " printer branch is better choice, as in those days IBM sells the branch such as PC, hard disk early or late.

Resemble breaking up the fish that sell, the HP after recombining also can arise bigger " trade value " . Among them, PC and printer " piscine head " admittedly the pork is little, but couplet thinks, Hua Shuo, SamSung (small gain) for the manufacturer that waits to lack portion in American market, well-done word also calculates one boiler good soup.

And the company level business that leave, still be the cruelly oppress that compares fat, can take part in a battle with light packs, with IBM, Oracle people do all one can one wrestle. And hearsay says, market prise makes an appointment with the Oracle hopeful of 150 billion U.S. dollor to buy market prise to be not worth the HP of 50 billion U.S. dollor, the Oracle after tearing apart also has stronger desire to eat off body of this half fish, right also the partner of HP people have value more.