Sunday, January 15, 2012

The apple pushs price of tall electron book to be sued by beautiful judiciary in cold blood

Beijing time on April 11 evening news, american judiciary Zhou San reachs to lodge a complaint of much home publisher to the apple in new York regional court, say these companies conspire to operate electronic book value.



Assistant attorney general of American judiciary representative Shalisi · Po dark (Sharis A. Pozen) says, the collusion that the company such as the apple is most popular selling scooby costume suspected of be engaged in the electronic book value that the activity causes consumer to pay by drive up 2 control to 3 dollars, amount is made an appointment with by drive up 100 million dollar. Po dark expresses: "Our target is to restore market competition. "Our target is to restore market competition..



Message personage expresses, apple and publisher Macmillan reject to undertake reconciliatory negotiating with American judiciary, deny value of book of electron of Ceng Gongmou drive up. Apple and publisher may put forward, the most popular t mobile prepaid cards their collaboration promoted electronic book market the competition of field, and Yamaxun (small gain) the precede person that is this one market. t mobile prepaid cards



The month on a personage of know the inside story shows, how does American judiciary change investigation apple the way that publisher collects fees to IPad electron book. Additional personages of two know the inside story express, the Simon with subordinate CBS&The Hachette books group below banner of Schuster, Lagardere SCA and the HarperCollins with news subordinate group try to avoid to be immersed in legal dispute likely, possible the earliest Zhou San is reached reconcile agreement.



American judiciary expresses before this, announce Yu Zhousan " have not decide " antitrust reconciles plan. Personage of know the inside story says, the Penguin Group below Pearson banner also will fall to litigate with American judiciary in essential condition.

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Spokesman of department of American judiciary antitrust rejects pair of suit at present or reconcile program put is judged, and the company such as the apple also refuses at this point buy is judged. Personage of know the inside story says, apple, Penguin and Macmillan hope protection are so called " agent " mode. Below this one mode, electronic book value issues trade by books, shopkeeper of the bes the best selling brooch pins t selling canon ef 15mm and rather than is affirmatory.



American government hopes to find a kind of solution, make Yamaxun and other shopkeeper are returned to before wholesale mode. Below this one mode, shopkeeper will decide final price. And this one solution makes apple and hair likely still peddling in the agreement " most-favoured-nation treatment " clausal invalidation. According to this one clause, if issued business to offer inferior price to malic competitor, also ought to offer same price to the apple so.



American judiciary economist Feiaona Scot - Mo Du (Fiona Scott-Morton) expresses, if much home company signs an agreement, involve price arrangements of the competitor, will cause adverse effect to consumer and market competition so, although these companies do not have market dominant place.



Maintain agential mode to will make issue business to obtain bigger price to counterpoise, need not offer inferior discount thereby. This will help traditional shopkeeper answer the development of digital content. Release the data of trade association according to the United States, 2011, sale of book of American market electron grows 117% compared to the same period, to 969.9 million dollar. Presswork to spread cost with content through cutting down, digital edition content can bring higher profit margin.



Rolled out IPad 2010 when the apple when, this company allows to send value of book of peddling and own affirmatory electron, should issue Shang Xiangping to offer the sale of 30% to be divided into if really only can. Yamaxun uses differe the best selling scooby costume nt pattern before this. This company with inferior discount to issue business to purchase electronic book, determine electronic book value independently subsequently.



A message personage expresses, this comp most popular selling memory card digital cameras romi most popular selling t mobile prepaid cards se plan and lawsuit do not bring about agential mode to be abandoned thoroughly certainly, or it is to affect other ha the most popular memory laptop toshiba ir value of book of peddling and own affirmatory electron. Lan Dengshu house has come to an agreement with apple and Yamaxun before this, can determine electronic book value independently thereby. Lan Dengshu house does not have those who suffer American judiciary this to sue. (Make sail)

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